For Unior d.d., the Hand Tools Program, we carried out a full day of photography of the different elements that lead to an increasingly sustainable development of tools. The focus was on e-mobility, electrification and robotization of the future.
Unior is a global company, and they are aware that a strategic approach to sustainable development is essential for today and for the future. All their processes aim to reduce negative impacts and increase positive impacts on the environment, society and people both inside and outside the company. E-mobility is a concept based on green energy, reducing the carbon footprint and particulate emissions in transport. Today's society is increasingly striving for efficient energy use resulting in a reduced carbon footprint, which is why Unior is increasingly developing dedicated tools for the repair and maintenance of e-bikes, e-personal vehicles, e-trains, e-motors and e-heavy machinery.
Robotics also contributes significantly to their strategy to achieve sustainable development. In this way, in the future, they will use the 3D printer to test the usability of tools, raise the occupancy of key machines, optimize production throughput, reduce inter-phase times, optimize internal transports.
And it is all aspects of sustainable development that we have chosen to capture in a photograph. Our route took us from an electric charging station, an e-bike repair workshop to a hazardous waste management center and a wastewater treatment plant. It's hard to show the utility and imagery of a tool, so we tried to capture the whole story of the future in the content of our photos. At the same time, the tool itself and its content should be brought to the fore.
The photographs will therefore be part of the marketing campaigns and stories that Unior hand tools will write in the future. They have also become a major part of the new catalogue that will be published for 2023/2025.
